UpdatesAug 29, 2022

Celebrities who promote NFT - tytanid.com

People from the world of show business advertising non-exchangeable tokens may expose their recipients to fraud.

According to the American non-profit organization dealing with consumer protection, the phenomenon related to the increasing promotion of NFT by celebrities may be potentially dangerous. TINA.org took a look at popular media personalities advertising non-convertible tokens. The observation of this project shows that these people often do not indicate that the post they publish is sponsored by a given brand from this industry. Moreover, they can expose the audience of their content to financial damage associated with investments in crypto assets.

Celebrities promoting the NFT pose a growing threat

Due to the growing popularity of non-exchangeable tokens and the fact that brands from this market are increasingly turning to well-known media personalities with proposals for paid cooperation, the American non-profit organization, which aims to protect consumers, was concerned about this phenomenon.

TINA.org has analyzed celebrity content about the NFT. It turns out that many of them do not include in their posts information that they have entered into sponsored cooperation with a given project. Another aspect that this entity points out is that they often did not include information on the risks associated with investing in digital assets.

According to the aforementioned organization, the actions of some popular people advertising non-convertible tokens may expose their followers to financial losses, as they are highly speculative assets. What's more, the promoter himself often achieves personal benefits from acquiring new investors.